MeasureAttribution

Attribution Reconciliation Check

Compares what each ad platform reports with the attribution numbers and lists the gap by channel.

Part of Campaign reporting

Tools

Dreamdata, Google Ads, Meta Ads, Amplitude

Outcomes

Gaps named by channel • A likely reason for each one • Reporting disputes settle faster

Documentation

Instruction-ready detail below

At the start of the month, compare the platform-reported results with <in:spreadsheets>the attribution numbers</in:spreadsheets> and <email>email</email> the gap by channel with the likely reason for each.

Instruction file

At the start of the month, compare the platform-reported results with <in:spreadsheets>the attribution numbers</in:spreadsheets> and <email>email</email> the gap by channel with the likely reason for each.

Setup requirements

Tools

Dreamdata, Google Ads, Meta Ads, Amplitude

Trigger

On the second of each month

Setup time

20 minutes

Other automations in this workflow

Channel Report Draft

Drafts the weekly campaign report from the channel exports and leaves the commentary open for the team to write.

Download

Start with one instruction file.

Download the app and begin with drafts and checklists before you write anything back.

  • •Plain-language instructions
  • •Runs on your machine
  • •Works with your existing setup
  • •Reviewable activity history
Download